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The Ultimate Social Media and Marketing Guide for Tutors

By Shannon Sweetser On April 21, 2011 · 3 Comments · In Content, Education Techology, Education: General, Education: Industry, Education: Technology, Resource, Teaching, Teaching & Tutoring
This last decade was a challenging one for marketers, but it doesn’t have to be for tutors who need online marketing know-how. The arrival of social media, smart phones and growing connectivity to the internet changed all the rules for many marketers who were used to traditional methods of attracting business. Suddenly you didn’t need [...]
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Engaging Facebook Page

How to Add Color to Your Tutoring Brand Using Facebook [3 Examples]

By Shannon Sweetser On April 19, 2011 · 1 Comment · In Assessments, Education Techology, Education: General, Education: Industry, Education: Technology, Exam: ACT, Exam: SAT, Teaching, Teaching & Tutoring, Test Preparation, Testing
Though it may be a cake walk to create a Facebook business page, it’s not an easy venture to make it engaging to your tutoring prospects. Fortunately you don’t need to learn how to do Facebook right all alone. There are many businesses who have paved the way before you to creating engaging and creative [...]
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Tutoring-Tips

Tutor's Dilemma: Meet the Needs of the Student or Make Parents Happy?

By Shannon Sweetser On April 15, 2011 · Add Comment · In Assessments, Education: General, Education: Industry, General, Resource, Teaching, Teaching & Tutoring, Test Preparation
As I was doing my usual rounds on the internet to discover what nuggets of educational joy I should base my bi-weekly blog post on, I discovered this by Mark Sklarow, Executive Direct of the which discusses the obligations that IECs have toward the students, parents, school, college and program. In it Mark does a [...]
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ipad-apps-for-tutors

6 Must-Download iPad Apps for Tutors

By Shannon Sweetser On April 12, 2011 · Add Comment · In Assessments, Education Techology, Education: General, Education: Industry, Education: Technology, Exam: ACT, Exam: SAT, Resource, Teaching, Teaching & Tutoring, Test Preparation, Testing
While you may lean on traditional teaching methods as the foundation of your tutoring business, the world is moving quickly in the other direction. As a tutor who is dealing with a generation of students who grew up around computers, it’s your responsibility to break through the technological clutter of their daily lives and help [...]
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SAT-Tutoring-Video

5 Clever SAT Preparation Videos to Share with Your Tutoring Students

By Shannon Sweetser On April 7, 2011 · 9 Comments · In Assessments, Education Techology, Education: General, Education: Industry, Education: Technology, Exam: SAT, General, Resource, Teaching, Teaching & Tutoring, Test Preparation, Testing
Though you may have a defined strategy for helping your students achieve their best scores on the SAT, you may from time to time want to mix up your tutoring experience and connect with your students on their level. Online video is a great way for tutors to connect and engage with students online and [...]
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How to Develop a Winning Marketing Strategy for Your Tutoring Website

By Shannon Sweetser On April 5, 2011 · 3 Comments · In Education Techology, Education: General, Education: Industry, Education: Technology
Your website is a powerful tool in your marketing arsenal. However, it’s a powerful tool that too many tutoring companies don’t know how to weld properly. Many tutoring companies may have a marketing strategy for their business, but they fail to interweave the fabric of their communications into a seamless marketing plan they can follow. [...]
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10 Jaw-Droppingly Awesome Infographics on Education

By Shannon Sweetser On April 1, 2011 · 27 Comments · In Assessments, Content, Education Techology, Education: General, Education: Industry, Education: Technology, Exam: ACT, Exam: SAT, Resource, Teaching, Teaching & Tutoring, Test Preparation, Testing
Infographics can change the way we learn, the way we see information put in front of us.  They help us digest that information and leads us to draw important conclusions more swiftly. After doing a little research online I was able to discover 10 gorgeous infographics on education that do more than simply show information, [...]
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How School of One is Changing the Way Math is Taught

By Shannon Sweetser On March 31, 2011 · Add Comment · In Assessments, Education Techology, Education: General, Education: Industry, Education: Technology, In The News, Resource, Teaching
Every day in a normal classroom, a math teacher stands up at the front of the room and lectures to students. The students who struggle sit in silent vigil while teachers continue foward, past the point where they got hung up. If the teacher is sick, tired or exhausted, they bring that up to the board [...]
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Test-Prep-ACT-SAT

The Joy of Improving SAT Test Scores: 5 Tutoring Blog Articles to End Your Week

By Shannon Sweetser On March 25, 2011 · 1 Comment · In Assessments, Education Techology, Education: General, Education: Industry, Exam: ACT, Exam: SAT, Resource, Teaching & Tutoring, Test Preparation, Testing
We took a little “mental health” day on the blog last week and skipped over our new installment on the Learning Analytics blog, “5 Tutoring Blog Articles to End Your Week.” Instead we put the finishing touches on our newest and greatest e-book “ACT vs SAT: Which Test Should You Choose?” If you haven’t downloaded [...]
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How to Use Learning Analytics to Choose ACT vs SAT [NEW EBOOK]

By Shannon Sweetser On March 23, 2011 · Add Comment · In Assessments, Education: General, Education: Industry, Exam: ACT, Exam: SAT, Resource, Socrato, Teaching & Tutoring, Test Preparation, Testing
When you’re preparing your students for their college entrance exams, how confident are you that you’re on the right path to improving their score? Of course, there is no way to tell how well student will perform on test day, but there are predictors you can lean on to take away most of the guesswork. [...]
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