Six Factoids Tutors Should Know About College Counseling

On December 20, 2011, in Education Industry, General, In The News, Tutoring, by Scott Cronenweth

High school students benefit significantly from college admissions counseling information and guidance – yet most don’t get much of it. According to the latest State of College Admission 2011 from the National Association for College Admission Counseling, “For many students, particularly those in public schools, college counseling is limited at best. Counselors are few in number, often have large student caseloads and are limited in the amount of time they are able to dedicate to college counseling.”

8 Emerging Trends in College Admissions

On November 29, 2011, in Education Industry, In The News, by Scott Cronenweth

The National Association for College Admission Counseling (NACAC) recently released its annual State of College Admission Report 2011. … A wide range of interesting analysis has likewise appeared around the blogosphere in the wake of the report.

5 Must-Include Pieces of Info for Your Tutoring Ad

On June 16, 2011, in Resources, Tutoring, tips, by Kate Miles

We’ve all been to cafes and seen the bulletin boards covered in flyers for piano lessons, yoga classes, sleep studies, and, of course, skilled tutors. How are you going to stand out amongst all those sheets of paper? Whether you’re taking your ad to Starbucks or to Craigslist, your style and approachability must be palpable through [...]

Education Heartbreaker: It’s Not You, It’s Poverty


It sounds like something from a bad breakup. “It’s not you, its poverty.” Or, at least, that’s what some education reform advocates, including Stephen Krashen, are saying about student performance. A contributor for the Schools Matter blog, Krashen believes that our country performs poorly on international test results such as the PIRLS because, compared with [...]

Why the New Space Race Starts in the Classroom

On October 14, 2010, in Assessment, Assessment & Testing, Education, by Shannon Sweetser

“We choose to go to the moon. We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills, because that challenge is one that we [...]

6 Things Tutors Can Learn from Merriam-Webster's Online Video Campaign

On October 12, 2010, in video, by Shannon Sweetser

If you’re one of the many educational consultants, tutoring companies, and tutors who have yet to embrace online video as a means for sharing your brand with a wider audience, a Pew Research study as well as a Merriam-Webster case study may motivate you to put down the pen and start pressing ‘record.’ State of [...]