Digital Textbooks: Are They Better Learning Tools?

On August 14, 2012, in Technology in Education, digital content, digital publishing, ed tech, by Scott Cronenweth
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As students’ needs are better understood and addressed by digital content providers, the adoption of ebooks will undoubtedly increase. The students, after all, are the ones who need to study. They will choose the best learning tools they can get for their money.

Microsoft + Nook = More Electronic Textbooks

On May 1, 2012, in In The News, Technology in Education, digital content, digital publishing, ed tech, by Scott Cronenweth
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What’s likely to happen, like incorporating cameras into phones, is that e-book readers will simply be incorporated into our PCs, laptops and mobile devices. So ultimately it’s not about selling a Kindle or a Nook, but about selling electronic content for learners and readers.

The Ultimate Social Media and Marketing Guide for Tutors

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This last decade was a challenging one for marketers, but it doesn’t have to be for tutors who need online marketing know-how. The arrival of social media, smart phones and growing connectivity to the internet changed all the rules for many marketers who were used to traditional methods of attracting business. Suddenly you didn’t need [...]

 

5 Clever SAT Preparation Videos to Share with Your Tutoring Students

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Though you may have a defined strategy for helping your students achieve their best scores on the SAT, you may from time to time want to mix up your tutoring experience and connect with your students on their level. Online video is a great way for tutors to connect and engage with students online and [...]

 

How to Develop a Winning Marketing Strategy for Your Tutoring Website

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Your website is a powerful tool in your marketing arsenal. However, it’s a powerful tool that too many tutoring companies don’t know how to weld properly. Many tutoring companies may have a marketing strategy for their business, but they fail to interweave the fabric of their communications into a seamless marketing plan they can follow. [...]

 

10 Jaw-Droppingly Awesome Infographics on Education

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Infographics can change the way we learn, the way we see information put in front of us.  They help us digest that information and leads us to draw important conclusions more swiftly. After doing a little research online I was able to discover 10 gorgeous infographics on education that do more than simply show information, [...]

 

The Joy of Improving SAT Test Scores: 5 Tutoring Blog Articles to End Your Week

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We took a little “mental health” day on the blog last week and skipped over our new installment on the Learning Analytics blog, “5 Tutoring Blog Articles to End Your Week.” Instead we put the finishing touches on our newest and greatest e-book “ACT vs SAT: Which Test Should You Choose?” If you haven’t downloaded [...]

 

4 Offsite Marketing Opportunities Every Tutor Should Embrace

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Inbound Marketing is all about pulling users to your website rather than pushing them there with advertising messages and cold calling. However, to run a successful Inbound Marketing campaign for your tutoring company, you should also take advantage of off-site marketing opportunities where you can make your name for yourself within a niche community, share [...]

 

Supercharge Your Students: 5 Tutoring Tips to End Your Week

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This is the second installment of our new weekly round-up “5 Tutoring Tips to End Your Week”! Last Friday, I launched the new version of the round-up thus moving away from featuring general education blogs and articles and shining the light on tutors and education consultants who blog. As always, if you have a recommendation [...]

 

How Tutoring Companies Can Use FourSquare Specials to Attract Students

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We’ve talked before about the opportunities that exist for tutors who use local GPS check-in service FourSquare, but a new development in the way that FourSquare supports location-based “specials” may help tutoring companies and centers attract more business, and encourage students to take advantage of tutoring services. On March 9th, 2011, FourSquare unveiled a whole [...]